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-=-=-=-=-=-=-=-= FEATURE ARTICLE =-=-=-=-=-=-=-=
Newsletters, Ezines, and Profits, OH MY!
- by Ron Hutton at Plug-In Profit Toolbox
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You hear it all the time from top marketers. Create your own
ezine, advertise in ezines and newsletters. Submit articles
to ezines.
Yet it never ceases to amaze me how few people actually take
this advice. And those that do, often are doing it completely
wrong, and give up without ever really giving themselves a
fighting chance.
Sure it helps to have your own unique product or service
to market, but you can do quite well in ezines marketing an
affiliate program EVEN if there are a lot of other people
marketing the same product.
The key? Your ad. It must stand out from the rest. You
know those generic ads many affiliate programs provide you
when you join? If you want a sure path to failure, use them.
If you want to succeed, start writing your own.
Never try and sell a product from a short ad. Your ad has
to be a lure to get the potential customer to your web site
or autoresponder where your sales letter can do the work.
But the real points I wanted to discuss here don't have
a lot to with the actual writing of the ad, it's what to do
with that ad.
Everyone is always asking, "where can I advertise"? Do you
know there are thousands of ezines out there literally
BEGGING for your ads, or your articles?
I'm going to be blunt about this. If you refuse to spend
any money,you are not going to make any money. But the good
news is you can be on a very tight budget and still reach
thousands of potential customers per week.
One of the first things you need is a great source of
information for ezine resources. Once again, you get what
you pay for.
My personal favorite is Charlie Page's Directory of Ezines.
Charlie charges $47 for and "Annual Silver Membership" and
$67 for an "Annual Gold Membership".
There's also a "Lifetime Membership" for $147, and this is
your best value.
When I first signed up for Charlie's Directory of Ezines,
I did so because I knew that this information was critical
to my success. Then almost immediately after joining,
Charlie starts sending me these bonuses out of the clear
blue. I wasn't expecting them, but after accepting his
generous gifts and reviewing them, I was simply delighted.
The ezine directory alone is worth the price of admission
but he'll run 12 free ads for you (Value = 10 X the cost of
your subscription) and he'll also write three ads for you
at no charge. Charlie's one of the best copywriters around.
Check it out for yourself.
Annual ==>
http://www.gothrive.com/directory-of-ezines-annual
Lifetime ==>
http://www.gothrive.com/directory-of-ezines-lifetime
If you hang onto your money so tightly that your index and
fore fingers have permanent impressions of Abraham Lincoln,
you can simply go to http://www.google.com and search for
"free ezine directories".
One of the most common mistakes people make is to look for
ezines with the largest subscriber bases. It's not hard to
find a lot of good ezines with 20,000 or even some with
100,000 subscribers. For the most part, avoid these. 2 reasons
1) the cost is prohibitive for advertising, and
2) you will get MORE response with smaller ezines.
That's right, I've had 5 and 10x more clickthroughs from
ezines with 3,000 subscribers than I have had with some with
30,000 subscribers.
You will be absolutely amazed at how many quality ezines
will offer advertising for $5 per ad. Some as low as $10
for top sponsor ads.
This is an area where Charlie's Directory of Ezines will
help you quickly pinpoint the exact target audiences who
will want what you're offering.
Personally solo ads are my preference but these tend to
cost more. You can do very well with low cost 5 line ads.
One last resource and I'll let you go.
Now there's an even less expensive option that can work
wonders. How many have heard of a company called
2 Bucks an ad?
==> http://www.gothrive.com/2-bucks-an-ad
This company has a huge list of newer ezines that are begging
for subscribers and advertisers. For $10, that's right $10,
you can place your ad in multiple ezines with subscriber
bases totaling 15,000-20,000 subscribers.
They do require that you subscribe to each of the ezines,
but that is how they keep the pricing so low.
They even offer an add on that costs $5 that allows you to
place your ad in an additional 20 or 30 very new ezines that
combined may total several thousand subscribers.
We're talking $10-$15 to reach thousands of true opt~in
subscribers. This is budget advertising at it's best.
Don't let anyone tell you otherwise. Ezine Ads WORK.
If you spend $20 on an ad and make $60, that is SUCCESS!
That is a 200% return on your investment. A 200% ROI can make
you a lot of money.
If you are serious about making even 'some' money online,
ezine advertising is THE place to start. It is not expensive
and can return many times in profits what the ads cost you.
During the first 2 months of your ezine advertising program,
I would suggest re-investing 75% of your profits back into
more advertising. Once you see how effective this type of
marketing can be, you'll wonder why it took you so long to
get started.
-=-=-=-=-=-=-= FEATURE ARTICLE PROVIDED BY =-=-=-=-=-=-=-=-
Ron Hutton at Plug-In Profit Toolbox. "Not Only Will I
Show You How to Make Your Living Online, I'll Also *Pay*
For the Products, Services, and Resources Needed to Do It:
Web hosting, Autoresponders, Ad Tracking, and More!"
Find out more about the solution you've been searching for:
==> http://www.gothrive.com/pushbuttonpublishing/
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===========================================================
Ron Hutton at Plug-In Profit Toolbox.
One thing that's absolutely, undeniably certain about internet marketing is
that to grow your business fast... EXPLOSIVELY QUICK!
...you need an offer that stops people in their tracks.
Get yours here.
Plug-In Profit Toolbox
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Thanks for your time today. I sincerely appreciate
you as a subscriber to this newsletter, and I hope that we
will have the opportun!ty to work together soon.
To your success,
Ron Hutton
GoThrive.com
Breakaway Marketing
167 Deep Woods Way
Ormond Beach, FL 32174
Phone: 386.671.9134 | Fax: 309.416.4629
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